Josh Snow, Founder and CEO of Multi-Million Dollar Celebrity Favorite Oral Care Brand Snow Joins Season One of “Going Public”


LOS ANGELES, April 6, 2021 / PRNewswire / – Crush Capital, the technology and entertainment company behind a revolutionary new series of entrepreneurship “Become public, “announced today that Josh Snow, founder of the global teeth whitening brand Snow, signed his first season. He is a digital marketing prodigy who founded his first ecommerce business at the age of 13 and has now started his path to over $ 100 million in sales, garnering endorsements from famous customers and over two million social media followers.

“Going Public” is a new kind of reality TV that is riding the wave of growing interest in retail investing. The show is the first to allow viewers to invest in on-screen businesses, as it follows a cast of various entrepreneurs facing the challenge of trying to raise capital and potentially showing up on the Nasdaq.

“From the recent renaissance of retail investors that rocked Wall Street to the multi-million dollar crowdfunding rounds that steal a march on venture capitalists, there is a huge wave of interest in democratizing investing and supporting various founders who lean, “said Todd goldberg, co-creator of “Going Public”. Josh is the ultimate example of a self-taught entrepreneur who got to where he is today through the scramble. He was building brands from a computer in his local library before he was even old enough to get a bank loan. He has an unmatched instinct. for e-commerce and his positive attitude will inspire businesses to ‘go public’ and resonate with the public. “

In “Going Public,” Snow will help the show’s entrepreneurs market their own brands to a global audience. He will join several other top business leaders already engaged as mentors, including Schmidt’s Naturals founder Jaime Schmidt and entrepreneur Priceline. Jeff Hoffman.

“I know how difficult it can be to find mentors,” says Snow, who also co-founded Powerhouse, an accelerator for other e-commerce entrepreneurs. “I come from a blue collar neighborhood Phoenix where to start a business is not something that a lot of people do, so I had to learn through YouTube videos. The five founders of “Going Public” also had to fight for everything they’ve built, so I’m thrilled to be part of a series that shows that successful entrepreneurs can come from any background. ”

Hosted by Lauren simmons, the youngest trader on Wall Street, “Going Public” will begin filming in Miami this month and will broadcast to’s audience of 14 million monthly visitors this summer. It will be produced by the Emmy-nominated production studio INE Entertainment, founded by Eric Day and Mark Koops, whose credits include “MasterChef” and “The Biggest Loser”. ROTH Capital Partners, an investment banking firm, will perform due diligence, price and underwrite certain transactions featured on “Going Public”.

For updates on the show, visit and join the conversation on Twitter at @goingpublic and Instagram at @goingpublic.

About Crush Capital

Co-founded by Darren marble and Todd goldberg, Crush Capital is a pioneering technology and entertainment company with a mission to democratize access to investment opportunities and usher in a renaissance of retail investors. As the creator of “Going Public”, Crush Capital empowers retail investors by increasing access to Regulatory A + IPOs and other financial products on For more information, follow Crush Capital on LinkedIn at @crushcapital.

Media contact:
David Paterson
Venture PR
(424) 230-3770
[email protected]

SOURCE Crush Capital


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