HOUSTON – (COMMERCIAL THREAD) – Leading digital wallet Skrill USA will collaborate with TV and movie icon Diego Boneta to demonstrate the ease of staying in touch with friends and family overseas through Skrill Money Transfer. The Mexican-born star of Netflix’s Spanish musical biopic Luis Miguel: the series teamed up with sister Natalia, brother Santiago and adopted dog Akila Cabrona – all together for the first time to represent zero-fees1 international money transfer service.
The ease of use of Skrill Money Transfer is highlighted in the campaign’s central promotional piece, an upcoming TV commercial that follows Boneta in a series of smooth transitions as he moves from an urban environment to the United States. to the warmth and welcome of Mexico – along with his siblings and Akila, a full-fledged star with over 34.5,000 Instagram followers, joins him along the way. The family-focused story is recreated as the camera follows Boneta between the two spaces, describing the simplicity of reuniting despite the physical separation.
Aligning with the theme of staying connected, the campaign highlights how the digital wallet transfer service makes it easy for customers in the continental United States to send funds to friends and family overseas to highest market exchange rates, including to the Netflix star’s native Mexico and Spain. Portugal and 25 other countries around the world. Skrill Money Transfer is also renowned for its user-friendliness, scoring 4.7 or “excellent” on Trustpilot.
Boneta, who will return in a recently confirmed third season of Luis Miguel: the series, is the first brand ambassador for Skrill USA. In addition to continuing his role as Grammy-winning Mexican pop legend Luis Miguel, 2021 saw the release of Boneta’s latest film, Die in a shootout, an action comedy about two doomed lovers. The international star a two-decade acting career saw him star in the 2012 glam-metal musical Rock of ages and a supporting role in 2019 Terminator: Dark Fate.
Boneta commented, “This is an incredibly exciting opportunity for me to represent a forward thinking brand in Skrill USA and its Skrill money transfer solution. Sending money home or even to friends in other countries doesn’t have to be that hard. I can’t wait to tell people about this digital-first, no-cost solution when using a bank or debit card – it can benefit a lot of people. ”
Paul Jardon, CEO and CFO of Skrill USA, Inc., said: “Skrill’s broad product line, particularly Skrill Money Transfer, has proven to be ideally suited to the United States, meeting the diverse payment needs of customers. consumers. With Diego Boneta, a truly international and borderless star, as the new US Ambassador, we look forward to expanding our brand recognition and helping even more consumers benefit from our solutions.
For more information on how to send money to Mexico using Skrill Money Transfer, visit https://www.skrill.com/diego
Skrill has been making digital payments simple, secure and fast since 2001. We are a recognized global leader in developing global payment solutions for business and pleasure for people, whether they buy online or send money home. family and their friends. We also serve the needs of businesses around the world, helping them build global customers and drive growth.
The assets, liabilities and results of operations of Skrill USA are consolidated in the consolidated financial statements of Paysafe Limited; however, Paysafe Limited has no direct interest in Skrill USA.
About Paysafe Limited
Paysafe Limited (“Paysafe”) (NYSE: PSFE) (PSFE.WS) is a leading specialty payment platform. Its main goal is to enable businesses and consumers to connect and transact seamlessly with state-of-the-art payment processing, digital wallet and online payment solutions. With more than 20 years of experience in online payments, an annualized transaction volume of US $ 100 billion in 2020 and approximately 3,400 employees in more than 12 locations around the world, Paysafe connects businesses and consumers to through 70 types of payment in more than 40 currencies around the world. Delivered via an integrated platform, Paysafe solutions are geared towards mobile initiated transactions, real-time analytics and convergence between physical and online payments. More information is available at www.paysafe.com.
1 Skrill Money Transfer has no sending fees when you use a bank or debit card to make a transfer.